World Wellness Weekend
Country
Spain, Italy, Japan, Argentina, Dominican Republic, Vietnam, Brazil, Canada, India, Mexico, Thailand, Chile
2017-Ongoing
Aimed for
All age groups
Type of partnership
Public-Private Partnership
Sectors
Community, Physical Activity & Sports, Public administration
Innovation
Methodological, Social
Aim
Since 2017, World Wellness Weekend is celebrated on the 3rd week-end of September to encourage millions of people to experience fun, free, inclusive activities promoting the UN 3rd SDG "Good Health & Wellbeing for All" with sports, fitness and mindful activities.
Outcome
Outcome
In Sept 2024, World Wellness Weekend was celebrated by 9,300 properties in 150 countries with the support of 60 professional associations and federations, and signed proclamations from 7 Ministers of Sports, Tourism & Health ; 8 Governors (USA & Mexico) ; 30 Mayors. They raised awareness with 39 million views (800+ mentions on TV-Radio-Print-Web and 16,000+ posts on social media).